Add-ons for AI Products, Websites and Marketing

Add-ons are fixed-scope extras that extend a product or service: an extra channel, integration, control, page or monthly volume. Each one is bought together with a compatible product, by ticking it on that product's Scope Card, and each has its own written scope and a fixed price from the catalog.

AI add-ons

Extras for Upmark Labs AI products: new channels, integrations, security and access controls, quality checks, reporting and training. One-time prices from $1,500 to $2,500. See the AI add-ons.

Website and marketing add-ons

Extras for website builds and marketing services: more pages, products, languages, articles, platforms or campaigns. From $125 one-time, and monthly add-ons follow their service's 3-month minimum. See these add-ons.

Where to buy them

Open the product or service you want in the Store. Its Scope Card lists only the add-ons that work with it. Tick the ones you need and they join your order as their own lines.

Products in this category

  • A paper calendar grid holding four envelopes with two blue ones being added, showing extra email campaigns in the month.
    Website & Marketing Add-ons

    2 Extra Campaigns

    Adds 2 more email campaigns a month to Email Campaigns, planned, written, designed and sent to the right segments.

    $525/mo Added to a package
  • Four new coral frames slid into an upright stack with a brass clip, showing extra short videos added each month.
    Website & Marketing Add-ons

    4 Extra Short Videos

    Adds 4 more reels or shorts a month to Social Media Starter, Growth, Pro or the Short-Form Video Pack, edited and captioned the same way.

    $525/mo Added to a package
  • Six clipped index cards fanned in an arc with a pencil, six ready-to-write article briefs for a writing team.
    Website & Marketing Add-ons

    6 Extra Article Briefs

    Adds 6 more SEO article briefs to Content Strategy Plan, Growth SEO or SEO Essentials, each with keyword, intent, outline, questions, internal links and sources.

    From $675 Added to a package
  • Three product boxes with layered display panels behind them, designed A+ content for three Amazon products.
    Website & Marketing Add-ons

    A+ Content Design

    Adds designed Standard A+ content for 3 ASINs to Amazon Listing Optimization, up to 5 modules each, built from your product photos and our A+ briefs.

    From $1,075 Added to a package
  • A palette with paint dabs beside blank canvas boards in different shapes, showing a batch of ads designed for a campaign.
    Website & Marketing Add-ons

    Ad Creative Add-on

    Adds 10 static and 3 animated ads in all needed sizes to Ads Launch, Ads Management, Shopping Ads Launch, LinkedIn Ads Launch or TikTok Ads Launch.

    From $1,025 Added to a package
  • Two calendar pads overlapping with one shared mark, bookings kept right across a second calendar.
    Extensions

    Additional Calendar Integration

    Connects an existing product to one more calendar system. Works with any Upmark Labs AI product.

    From $1,500 Delivery in 10–20 working days
  • Two index-card boxes joined by a green cord, one product writing records into a second CRM.
    Extensions

    Additional CRM Integration

    Connects an existing product to one more CRM. Works with any Upmark Labs AI product.

    From $1,500 Delivery in 10–20 working days
  • Two paper shopping bags linked by one parcel tag, one AI product reading orders from a second store.
    Extensions

    Additional Ecommerce Platform Integration

    Connects an existing product to one more store platform. Works with any Upmark Labs AI product.

    From $1,500 Delivery in 10–20 working days
  • Two ticket spikes linked by a teal thread, AI conversations recorded as tickets in another helpdesk.
    Extensions

    Additional Helpdesk Integration

    Connects an existing product to one more helpdesk. Works with any Upmark Labs AI product.

    From $1,500 Delivery in 10–20 working days
  • Two open notebooks joined by one ribbon, showing the same product working in a second language.
    Extensions

    Additional Language Pack

    Adds one more supported language to an existing AI product, including glossary and testing. Works with any Upmark Labs AI product.

    From $1,500 Delivery in 10–20 working days
  • Wooden marble run with one new piece slotted on the end, one more process added to a working system.
    Extensions

    Additional Workflow

    Adds one more defined workflow to an existing AI product. Works with workflow automations, action agents and document processing.

    From $2,500 Delivery in 10–20 working days
  • Open ring binder with cloth tab markers and a brass clip, routine admin tasks written down step by step.
    Extensions

    Admin Playbook and SOP Pack

    Written operating procedures for your admins. Works with any Upmark Labs AI product.

    From $1,500 Delivery in 10–20 working days
  • A faceless ceramic bust beside a brass microphone and a ribboned card, a presenter's likeness set up with consent.
    Website & Marketing Add-ons

    AI Avatar and Voice Clone Setup

    Adds your own AI presenter and voice to AI video products or the AI Explainer and Training Video Pack, with signed consent and disclosure labels.

    From $1,375 Added to a package
  • Three prints each tagged at the corner beside a wax seal, AI creative labeled the same way across every channel.
    Website & Marketing Add-ons

    AI Content Disclosure Setup

    Adds a disclosure policy, label templates and Content Credentials to AI image, AI video and creative pack orders, so your AI creative is labeled the same way everywhere.

    From $1,075 Added to a package
  • Brass balance scales above a closed logbook with a green ribbon, showing human-reviewed hiring decisions on record.
    Extensions

    AI Hiring Compliance Pack

    Adds human-review checkpoints, decision logging, draft candidate notices and an auditor-ready data export to AI Resume Screening or AI Interview Intelligence; helps you prepare, not legal advice. Works with any Upmark Labs AI product.

    From $1,500 Delivery in 10–20 working days
  • A ceramic speech bubble resting on a small house model beside a bell, a website that answers visitors itself.
    Website & Marketing Add-ons

    AI Website Chat Add-on

    Adds an AI chat assistant to your new Upmark website or store build, trained on up to 25 site pages and 1 FAQ document, that answers questions and captures leads.

    From $1,375 Added to a package
  • Ceramic columns of different heights with a magnifying glass, an AI product's performance at a glance.
    Extensions

    Analytics Dashboard Add-on

    Adds a performance dashboard for an existing AI product. Works with any Upmark Labs AI product.

    From $2,500 Delivery in 10–20 working days
  • Wooden stamp raised over a blank form, an AI action waiting for a person's approval.
    Extensions

    Approval Workflow Layer

    Adds human approval before selected agent actions. Works with action agents, workflow automations and document processing.

    From $1,500 Delivery in 10–20 working days

What is an add-on, and how do you buy one?

A product's Scope Card sets clear limits: the channels, integrations, pages or monthly volumes it includes. An add-on raises one of those limits by a fixed amount, at a fixed price, without turning your order into a custom project.

You cannot buy an add-on on its own. You add it from the Scope Card of the product it belongs to, so the Store only offers add-ons that are compatible with that product. Removing the product from your cart removes its add-ons too, and each order line records which product the add-on belongs to.

AI add-ons: what each group is for

AI add-ons extend an Upmark Labs AI product. Which ones you see depends on the kind of product. Channel add-ons, Human Handoff Setup and Conversation QA Scoring suit voice agents, messaging agents, chatbots and action agents. Approval Workflow Layer suits products that take actions on their own. Security, reporting and training add-ons work with any AI product.

  • Channels: web chat, WhatsApp, voice, email, SMS, Instagram, Messenger, Slack or Teams
  • Integrations: an extra CRM, helpdesk, calendar or store, an API, Zapier or Make, Google Sheets
  • Control and security: single sign-on, roles, audit logs, PII redaction, guardrails
  • Quality: evaluation tests, prompt A/B testing, conversation QA and sentiment
  • Reporting: dashboards, executive reports, custom report templates, cost alerts
  • Team and rollout: training workshop, admin playbook, staging, extended hypercare

Website and marketing add-ons: what each group is for

Website and marketing add-ons extend a website or store build or a digital marketing service. Each one names the packages it works with, so Extra 50 Products appears only on store builds and Extra Article only on the Content Packs and Growth SEO.

  • Website builds: Extra Page, Page Copywriting, Blog Setup, Extra Language, Booking Module, Custom Section or Feature
  • Stores: Extra 50 Products and a Google Merchant Center Feed
  • SEO and AI search: Backlink Pack, Citation Pack, Schema Markup Pack, Content Refresh, Extra 50 Prompts Tracked
  • Social and content: Extra Social Platform, 4 Extra Short Videos, Community Replies, Extra Article
  • Email: Extra Email Flow, SMS Flows, 2 Extra Campaigns, Email Platform Migration
  • Ads and conversion: Second Ads Platform, Ad Creative Add-on, Campaign Landing Page, Retargeting Setup, Extra CRO Test

When should a business consider an add-on?

Consider one when the product fits your need but one limit does not. You need a second channel, one more integration, a few more pages, or more posts each month than the package includes. Choosing the add-on keeps the fixed price and written scope, instead of waiting for a custom quote.

If the gap is bigger than one add-on, look at a bundle, which combines several products for one goal, or describe what you need in a Custom requirements note at checkout. You get a written Change Quote before any extra work starts.

How add-on pricing works

Every add-on shows a fixed price from the catalog. AI add-ons are one-time prices, charged at the same delivery speed (Standard, Express or Rush) you choose for the product, and they are covered by that product's maintenance plan. Website and marketing add-ons are either one-time or monthly. A monthly add-on is billed with its service and follows the same 3-month minimum, then runs month to month.

Third-party costs, such as software plans, ad spend or AI usage, are paid by you directly to the provider, as with the main product. See pricing and maintenance plans for the full rules.

Questions buyers ask

Can I buy an add-on on its own?

No. Every add-on is bought together with a compatible product, by ticking it on that product's Scope Card. The Store only shows the add-ons that work with the product you are viewing, so a Creative Template Pack appears on creative products and Extra 50 Products only on store builds. Need an extra for something you bought earlier? Ask from that order's message thread.

How much do add-ons cost?

Each add-on has a fixed price shown before you buy. AI add-ons cost $1,500 to $2,500 one-time, at the delivery speed you chose for the product. Website and marketing add-ons start at $125 one-time, and monthly ones are billed with their service and follow its 3-month minimum. Third-party fees, such as software plans or ad spend, are paid by you.

Is the Compliance Documentation Pack a certification?

No, and its Scope Card says so plainly. It documents the data flows, controls and processing of an existing product so your own team can use that material in compliance reviews. Any certification or audit decision stays with you and your auditors. Think of it as a solid starting file for those conversations, not a stamp of approval.

Do any add-ons help my team run the product day to day?

Yes, several are built for exactly that. The Admin Playbook and SOP Pack gives admins written procedures that new staff can follow, and every build already comes with a written handover report. Cost and Usage Alerts tell you when spend or usage starts to move.

Start from the product you own or are buying

Add-ons are chosen on a product's Scope Card, so you only see the ones that fit. Browse the Store to find your product, or ask an expert which add-on closes your gap.