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Add-ons for AI Products, Websites and Marketing

Add-ons are fixed-scope extras that extend a product or service: an extra channel, integration, control, page or monthly volume. Each one is bought together with a compatible product, by ticking it on that product's Scope Card, and each has its own written scope and a fixed price from the catalog.

AI add-ons

Extras for Upmark Labs AI products: new channels, integrations, security and access controls, quality checks, reporting and training. One-time prices from $1,500 to $2,500. See the AI add-ons.

Website and marketing add-ons

Extras for website builds and marketing services: more pages, products, languages, articles, platforms or campaigns. From $125 one-time, and monthly add-ons follow their service's 3-month minimum. See these add-ons.

Where to buy them

Open the product or service you want in the Store. Its Scope Card lists only the add-ons that work with it. Tick the ones you need and they join your order as their own lines.

All Add-ons Extensions Website & Marketing Add-ons

Products in this category

  • Two hinged cedar lattice panels, one the mirror of the other, a website laid out again to read right to left.
    Website & Marketing Add-ons

    Arabic Right-to-Left Version

    Adds an Arabic version of up to 8 pages to any website build, with a proper right-to-left layout, Arabic fonts, a language switcher and hreflang tags.

    From $975 Added to a package
  • Open ledger with seals chained across its pages, a log of actions where any later edit would show.
    Extensions

    Audit Logging Add-on

    Adds tamper-evident logs of actions and changes. Works with any Upmark Labs AI product.

    From $1,500 Delivery in 10–20 working days
  • Five linked brass rings beside a ceramic ring, extra vetted links joined to an existing SEO plan.
    Website & Marketing Add-ons

    Backlink Pack

    Adds 5 more relevant links a month from real, vetted sites to Growth SEO, Ecommerce SEO or Local SEO, with a live-link report. No link farms.

    $1,175/mo Added to a package
  • Three booklets in an oak rack with room for more, a blog launched with starter articles and space to grow.
    Website & Marketing Add-ons

    Blog Setup

    Adds a blog to any WordPress website build or the WooCommerce Store Build, with blog templates, categories and 3 starter articles.

    From $825 Added to a package
  • A desk calendar with one apricot pin set in a square, an appointment booked online and added to the calendar.
    Website & Marketing Add-ons

    Booking Module

    Adds online bookings for up to 5 services, with reminders, to the WordPress Landing Page, Business Website, Corporate Website or Website Redesign.

    From $775 Added to a package
  • One card lifted on a brass stand above flat cards, with pegs marking places, showing a post boosted to chosen areas.
    Website & Marketing Add-ons

    Boosted Posts Management

    Adds post boosting to Social Media Starter, Growth or Pro: we pick posts, build audiences and manage up to $1,000 a month of spend, paid by you.

    $525/mo Added to a package
  • Wooden type case with color tiles, swatches and a blank brass seal, brand assets sorted in one place.
    Extensions

    Brand Asset Library Setup

    Organizes brand assets so creative products can use them consistently. Works with content and creative products and analytics products.

    From $1,500 Delivery in 10–20 working days
  • Ceramic tiles threaded to one brass disc, one straightened into line, brand facts made consistent across profiles.
    Website & Marketing Add-ons

    Brand Entity Pack

    Adds brand fact clean-up to AI search and SEO services: 1 brand fact sheet, Organization schema with sameAs links and up to 15 third-party profiles corrected.

    From $825 Added to a package
  • Tape spools filed in a wooden box with one pulled out under a magnifier, past calls stored and easy to find.
    Extensions

    Call Recording Archive and Search

    Stores call recordings with searchable transcripts under your retention rules. Works with voice agents.

    From $1,500 Delivery in 10–20 working days
  • A paper arrow and a sand path leading to an open brass doorway, showing ad clicks guided to one focused page.
    Website & Marketing Add-ons

    Campaign Landing Page

    Adds 1 conversion-focused landing page built for your campaign to Ads Launch, Ads Management, LinkedIn Ads Launch, TikTok Ads Launch or CRO Testing.

    From $975 Added to a package
  • Wooden ramp with a brass rail leading to a small doorway, a chat widget anyone can reach and use.
    Extensions

    Chat Widget Accessibility Review

    Reviews and fixes an existing chat interface against WCAG 2.2 AA criteria. Works with messaging agents and knowledge chatbots.

    From $1,500 Delivery in 10–20 working days
  • A five-by-five grid of matching index cards pinned with brass tacks, one business listed the same way everywhere.
    Website & Marketing Add-ons

    Citation Pack

    Adds 25 directory listings with a consistent business name, address and phone to Local SEO or Google Business Profile Setup, tracked in a spreadsheet.

    From $175 Added to a package
  • Folded note cards propped against a brass bell with one passed along, showing messages answered and handed on.
    Website & Marketing Add-ons

    Community Replies

    Adds weekday replies to comments and messages to Social Media Starter or Pinterest Marketing, so customers get answers within your business hours.

    $375/mo Added to a package
  • Archive box of neat folders with one tied in string under a magnifier, a product's data handling written up.
    Extensions

    Compliance Documentation Pack

    Documents data flows, controls and processing for your own compliance reviews (not a certification). Works with governance and security products and document processing.

    From $2,500 Delivery in 10–20 working days
  • Five faded booklets wrapped in fresh paper bands, existing web pages brought up to date without starting over.
    Website & Marketing Add-ons

    Content Refresh

    Adds 5 existing pages rewritten for search and AI answers to SEO, AI search or content packages, keeping their URLs and updating facts.

    From $825 Added to a package
  • Row of cards marked at different heights with one flagged, each conversation scored and weak ones raised.
    Extensions

    Conversation QA Scoring

    Adds automated quality scoring of an agent's conversations. Works with voice agents, messaging agents, knowledge chatbots and action agents.

    From $1,500 Delivery in 10–20 working days
  • A glass biscuit jar with its lid closed and a brass key beside it, cookies kept back until visitors give permission.
    Website & Marketing Add-ons

    Cookie Consent and Privacy Setup

    Adds a cookie consent banner with Google Consent Mode v2, a cookie scan, and privacy and cookie notice drafts for your lawyer to approve, for UK, EU, US, Australian and Gulf visitors.

    From $675 Added to a package
  • Coin jar with a ribbon marking a level beside a brass bell, a warning rung before spend passes the line.
    Extensions

    Cost and Usage Alerts

    Adds spend and usage alerts to one existing product; the single-product version of AI Cost Monitoring. Works with any Upmark Labs AI product.

    From $1,500 Delivery in 10–20 working days

What is an add-on, and how do you buy one?

A product's Scope Card sets clear limits: the channels, integrations, pages or monthly volumes it includes. An add-on raises one of those limits by a fixed amount, at a fixed price, without turning your order into a custom project.

You cannot buy an add-on on its own. You add it from the Scope Card of the product it belongs to, so the Store only offers add-ons that are compatible with that product. Removing the product from your cart removes its add-ons too, and each order line records which product the add-on belongs to.

AI add-ons: what each group is for

AI add-ons extend an Upmark Labs AI product. Which ones you see depends on the kind of product. Channel add-ons, Human Handoff Setup and Conversation QA Scoring suit voice agents, messaging agents, chatbots and action agents. Approval Workflow Layer suits products that take actions on their own. Security, reporting and training add-ons work with any AI product.

  • Channels: web chat, WhatsApp, voice, email, SMS, Instagram, Messenger, Slack or Teams
  • Integrations: an extra CRM, helpdesk, calendar or store, an API, Zapier or Make, Google Sheets
  • Control and security: single sign-on, roles, audit logs, PII redaction, guardrails
  • Quality: evaluation tests, prompt A/B testing, conversation QA and sentiment
  • Reporting: dashboards, executive reports, custom report templates, cost alerts
  • Team and rollout: training workshop, admin playbook, staging, extended hypercare

Website and marketing add-ons: what each group is for

Website and marketing add-ons extend a website or store build or a digital marketing service. Each one names the packages it works with, so Extra 50 Products appears only on store builds and Extra Article only on the Content Packs and Growth SEO.

  • Website builds: Extra Page, Page Copywriting, Blog Setup, Extra Language, Booking Module, Custom Section or Feature
  • Stores: Extra 50 Products and a Google Merchant Center Feed
  • SEO and AI search: Backlink Pack, Citation Pack, Schema Markup Pack, Content Refresh, Extra 50 Prompts Tracked
  • Social and content: Extra Social Platform, 4 Extra Short Videos, Community Replies, Extra Article
  • Email: Extra Email Flow, SMS Flows, 2 Extra Campaigns, Email Platform Migration
  • Ads and conversion: Second Ads Platform, Ad Creative Add-on, Campaign Landing Page, Retargeting Setup, Extra CRO Test

When should a business consider an add-on?

Consider one when the product fits your need but one limit does not. You need a second channel, one more integration, a few more pages, or more posts each month than the package includes. Choosing the add-on keeps the fixed price and written scope, instead of waiting for a custom quote.

If the gap is bigger than one add-on, look at a bundle, which combines several products for one goal, or describe what you need in a Custom requirements note at checkout. You get a written Change Quote before any extra work starts.

How add-on pricing works

Every add-on shows a fixed price from the catalog. AI add-ons are one-time prices, charged at the same delivery speed (Standard, Express or Rush) you choose for the product, and they are covered by that product's maintenance plan. Website and marketing add-ons are either one-time or monthly. A monthly add-on is billed with its service and follows the same 3-month minimum, then runs month to month.

Third-party costs, such as software plans, ad spend or AI usage, are paid by you directly to the provider, as with the main product. See pricing and maintenance plans for the full rules.

Questions buyers ask

Can I buy an add-on on its own?

No. Every add-on is bought together with a compatible product, by ticking it on that product's Scope Card. The Store only shows the add-ons that work with the product you are viewing, so a Creative Template Pack appears on creative products and Extra 50 Products only on store builds. Need an extra for something you bought earlier? Ask from that order's message thread.

How much do add-ons cost?

Each add-on has a fixed price shown before you buy. AI add-ons cost $1,500 to $2,500 one-time, at the delivery speed you chose for the product. Website and marketing add-ons start at $125 one-time, and monthly ones are billed with their service and follow its 3-month minimum. Third-party fees, such as software plans or ad spend, are paid by you.

Is the Compliance Documentation Pack a certification?

No, and its Scope Card says so plainly. It documents the data flows, controls and processing of an existing product so your own team can use that material in compliance reviews. Any certification or audit decision stays with you and your auditors. Think of it as a solid starting file for those conversations, not a stamp of approval.

Do any add-ons help my team run the product day to day?

Yes, several are built for exactly that. The Admin Playbook and SOP Pack gives admins written procedures that new staff can follow, and every build already comes with a written handover report. Cost and Usage Alerts tell you when spend or usage starts to move.

Start from the product you own or are buying

Add-ons are chosen on a product's Scope Card, so you only see the ones that fit. Browse the Store to find your product, or ask an expert which add-on closes your gap.

Browse the Store Ask which add-on fits