Website and Marketing Add-ons

Packages are built to a written scope, and sometimes you need a little more. Website & Marketing Add-ons extend a website, store, SEO, social, email, ads or marketplace package you are buying or already run. Each one has its own fixed scope, is offered only with the packages it fits, and is delivered by the same team as the package.

Products in this category

  • Index cards crossing a small bridge from one drawer to another, support history moved into a new helpdesk.
    Website & Marketing Add-ons

    Helpdesk Data Migration

    Adds ticket, contact and help article migration to Helpdesk Setup: up to 20,000 records mapped, test-migrated, moved and verified in your new helpdesk.

    From $1,375 Added to a package
  • Brass weights of rising size beside a balance scale, ad management scaled in steps as the budget grows.
    Website & Marketing Add-ons

    Higher Ad Spend Band

    Prepay the management fee for a larger ad budget: each band adds $50,000 a month of budget to Ads Management at 12% ($6,000 a month), with 2 extra ad variations per band. Sold by custom quote.

    Custom quote Added to a package
  • Three ceramic tiles with the middle one raised beside rose swatches, a logo chosen from three concepts with its colors.
    Website & Marketing Add-ons

    Logo and Mini Brand Kit

    Adds a logo and mini brand kit to any website or store build, Social Media Starter, Social Media Growth or Social Media Pro.

    From $1,025 Added to a package
  • Five ceramic bowls of blank metal discs in different finishes, one store taking payment in several currencies.
    Website & Marketing Add-ons

    Multi-Currency Store Setup

    Adds local currencies to your Shopify or WooCommerce store build, so shoppers in the UK, Europe, Australia and the Gulf see prices and pay in their own currency.

    From $775 Added to a package
  • An index card with a fountain pen and a wax seal, one page of copy written clearly and signed off.
    Website & Marketing Add-ons

    Page Copywriting

    Adds copy written for 1 page, up to 400 words, to any website or store build or to Website Copywriting, in your brand voice.

    From $275 Added to a package
  • Three linked coffee canisters in a row with a scoop in front, products that reorder themselves on a schedule.
    Website & Marketing Add-ons

    Product Subscriptions Setup

    Adds subscribe-and-save to up to 10 products in your Shopify or WooCommerce store build or migration, with discounts, a customer portal, renewal emails and test renewals.

    From $825 Added to a package
  • A ribbon looping from a shop doorstep around a brass boomerang and back, showing visitors invited to return.
    Website & Marketing Add-ons

    Retargeting Setup

    Adds retargeting audiences and 1 retargeting campaign to Ads Launch, Ads Management or Shopping Ads Launch, to reach people who visited but did not buy.

    From $475 Added to a package
  • A small card in a brass holder on a shop counter, inviting every customer to leave a review.
    Website & Marketing Add-ons

    Review Request Setup

    Adds a review-request email or SMS flow, QR card artwork and reply templates to Local SEO, Google Business Profile Setup or Review Management.

    From $375 Added to a package
  • A stack of ceramic tiles each fitted with a brass label plate, web pages labeled so machines can read them.
    Website & Marketing Add-ons

    Schema Markup Pack

    Adds Organization, LocalBusiness, Service or Product and FAQ schema to up to 15 pages, for SEO, AI search, Local SEO and website build packages.

    From $525 Added to a package
  • Two linked brass compasses pointing the same way, showing two ad platforms steered by one plan.
    Website & Marketing Add-ons

    Second Ads Platform

    Adds a second ad platform to Ads Management, so both your Google Ads and Meta Ads accounts are managed, optimized and reported on together.

    $425/mo Added to a package
  • Matching tiles on a rounded and a squared stand, linked by brass, showing one app listed well in two different stores.
    Website & Marketing Add-ons

    Second App Store

    Adds the second store to App Store Optimization, so the same app's listing is improved on both the App Store and Google Play.

    From $525 Added to a package
  • Three tiny folded notes in a line beside a brass bell, showing short automated text messages sent at the right time.
    Website & Marketing Add-ons

    SMS Flows

    Adds up to 3 SMS flows, such as welcome, abandoned cart and post-purchase, to Email Flows Build or Email Campaigns, in Klaviyo or a similar tool.

    From $625 Added to a package
  • Five brass bells on an oak bar with one swinging, each key visitor action recorded the moment it happens.
    Website & Marketing Add-ons

    Tracking and Analytics Add-on

    Adds GA4, Tag Manager, 5 conversion events and the Meta pixel to any website or store build, Ads Launch, Shopping, LinkedIn or TikTok Ads Launch, or Email Flows Build.

    From $675 Added to a package
  • A brass balance weighing river stones beside blank paper slips, tax set evenly for each market a store sells to.
    Website & Marketing Add-ons

    VAT and GST Store Setup

    Adds cross-border tax settings to your store build: UK and EU VAT, Australian GST and Gulf VAT rates as your accountant confirms, tax-inclusive prices and invoices that show tax.

    From $575 Added to a package
  • A small stack of cartons beside a larger palleted stack with a key, one store serving shoppers and trade buyers.
    Website & Marketing Add-ons

    Wholesale B2B Store Setup

    Adds trade accounts to your Shopify or WooCommerce store: approval-based sign-up, up to 3 price lists, minimum order rules, a quick-order form and invoice payment where supported.

    From $1,375 Added to a package

What kinds of add-ons are there?

Most add-ons fall into a few groups. Some give a build more room, such as Extra Page, Extra 50 Products or Extra Language. Some add a feature, such as Booking Module, Blog Setup, Custom Section or Feature and Extra Integration. Others extend a marketing service, from Backlink Pack and Content Refresh to Extra Social Platform, Extra Email Flow, Retargeting Setup and Extra CRO Test.

  • Website and store builds: extra pages, products, languages, copy, sections, bookings, blogs and integrations
  • Brand and tracking: Logo and Mini Brand Kit and the Tracking and Analytics Add-on
  • Search and AI visibility: links, citations, schema, content refreshes, trust reviews, extra markets and tracked prompts
  • Social media: extra platforms, short videos, community replies and boosted posts
  • Email: extra flows and campaigns, SMS flows and platform migration
  • Ads, conversion and marketplaces: creative, landing pages, retargeting, CRO tests, Amazon listings and a second app store
  • Selling across regions: Arabic Right-to-Left Version, Cookie Consent and Privacy Setup, VAT and GST Store Setup and Multi-Currency Store Setup

How do you choose the right add-on?

Start from the package. Each add-on page lists the packages it can be added to, and each package page shows the add-ons that fit it. If your need is larger than an add-on, such as a whole new site section or many extra pages, a bigger package or a written Change Quote is usually the better route.

How are add-ons billed and delivered?

One-time add-ons are paid once and delivered alongside the package they attach to. Monthly add-ons are billed with the service they extend and follow its minimum term. Prices and delivery times are shown before you pay, and the scope of each add-on is written down, so nothing grows quietly.

Where these add-ons fit

You tick these add-ons on the Scope Card of a website or store build or a digital marketing service. Each one names the packages it works with. Monthly add-ons are billed with their service and follow its 3-month minimum, then run month to month.

For extras on an AI product, such as channels, integrations or single sign-on, see the AI add-ons. The full rules on how prices are set are on the pricing page.

Questions buyers ask

Can I buy an add-on on its own?

No. Each add-on extends a specific package, so it is bought with that package or added to one you already run. If you only need the add-on's work, look for the standalone package it is based on, such as Integration Pack or Logo and Brand Kit.

Can I add more than one of the same add-on?

Often, yes. Add-ons such as Extra Page, Extra 50 Products, Extra Language and Extra Integration can be added once for each page, block of products, language or tool you need.

What if the add-on I need does not exist?

Add a Custom requirements note at checkout. We reply with a written Change Quote, so you see the scope and price before any extra work starts.

Pick the package first, then add what you need

Every website build and marketing service lists its compatible add-ons on its Scope Card. Start with the package, or ask an expert which combination fits.