Generative engine optimization: how to get cited by AI search
What generative engine optimization really is, what the research shows, and a step-by-step plan to get your pages cited by AI search.
A searchable WordPress directory with filters, a map and paid listings, loaded with up to 500 of your entries.
Running a directory from a spreadsheet or shared document breaks down once people start searching and asking to be listed. Directory Website Build puts your listings on a WordPress site with search, filters and a map. We import up to 500 entries, build listing, category and location pages, and let owners submit and edit their own entries, free or paid.

Directory Website Build is a WordPress directory or listings website with search, up to 6 filters, a map view and listing, category and location pages. We import up to 500 listings from your spreadsheet, set up free and paid submissions through Stripe or PayPal, add schema markup and write an editor guide.
A directory is only useful if people can find the right listing fast. That takes good filters, a map, clean pages for each category and location, and listings that stay current. Keeping them current by hand is slow, so here listing owners submit and edit their own entries. Paid plans let you charge for a place. We import your spreadsheet, so you launch with real content rather than an empty site. Search, filters, the map, submissions and payments are tested before launch, and a written editor guide shows your team how to run it.
We import up to 500 listings onto a WordPress site with search, up to six filters and a map view. Visitors narrow results by category, location or your own fields.
Listing owners submit and edit their own entries through a form. You decide which plans are free and which are paid.
Listing, category and location templates give every entry and area its own page. Schema markup on listing pages and a connected Search Console help search engines read them.
Paid plans run through Stripe or PayPal in your name. A paid submission is tested before launch, so the first real payment works.
Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.
| Option | Delivery time | Price |
|---|---|---|
| Standard | 25–35 working days | $6,775 |
Before you start: Note how many listings you hold today, how often they change and how long updates take. Record any income from listings before launch.
These are things to track, not promised results. Outcomes depend on your data, your team and your market.
The build is a one-time payment. After launch, expect ~$20–60/month for WordPress hosting, a directory plugin licence and map usage, billed by each provider. Your domain is billed by your registrar, and Stripe or PayPal take their own fees on paid listings. Every account stays in your name.
Ask about running costsMore than 500 listings or six filters, messaging or bookings between users, or reviews you want moderated for you? Add a Custom requirements note at checkout for a written Change Quote.
Request a custom versionA directory accepts submissions from the public and takes payments, so it needs regular care. After the support period, that care is handled by webcare24, our WordPress care brand, covering updates, backups, security and fixes. There is no Upmark maintenance fee. Your team manages listings and plans day to day.
See webcare24 care plans| Do it yourself | Hire a traditional agency | Upmark Labs | |
|---|---|---|---|
| Cost | A monthly fee to a hosted directory tool, often rising with listings | Quoted after discovery, often as a custom build | A fixed price for 500 listings and six filters, shown before you buy |
| Ownership | Listings live on the tool's platform | Built on your hosting | WordPress on hosting in your name, with your own payment account |
| Content at launch | You enter or import every listing yourself | Depends on the brief | Up to 500 listings imported from your spreadsheet |
| Search pages | Little control over category and location pages | Varies by project | Listing, category and location pages, with schema markup on listings |
| Testing | You hear about problems from listing owners | To the agency's own checklist | Search, filter, map, submission and payment tests before launch |
Up to 500, imported from your spreadsheet. We map each column to a listing field, a category, a location or one of up to six filters. The 500 limit applies to the import we do for you. If you have more listings at launch, tell us at checkout and the extra import is quoted through a Change Quote.
Yes. The submission form supports free and paid plans, and payments go through Stripe or PayPal into an account in your name. You set the plans and prices at intake, and we test a paid submission before launch. Stripe and PayPal charge their own transaction fees, which they bill directly, not through us.
No. You supply the listings in a spreadsheet, one row per listing, with the details and photos you want shown. We import them and check how they look on the site. Collecting listings, contacting businesses and writing listing text are outside this build. After launch, owners can add and edit their own entries.
Nobody can promise that, but the site is built to be indexed. Each listing, category and location gets its own search-friendly page, listing pages carry schema markup, and analytics and Search Console are connected. Rankings depend on content quality and competition. For ongoing search work after launch, SEO Essentials is a natural next step.
Not in this build. Messaging and bookings between users add accounts, notifications and moderation, so they are quoted separately through a Change Quote. Note what you need at checkout. If you take appointments for your own business rather than for listed providers, Booking Website is the closer fit.
You do. The site runs on hosting in your name, the domain stays with your registrar, and listing payments land in your own Stripe or PayPal account. The listing data started as your spreadsheet and stays yours. You buy the directory plugin licence directly, and you can remove our access at any time.
We support it for 30 days after launch for anything not working as agreed. After that, webcare24, our WordPress care brand, handles updates, backups, security and fixes. There is no Upmark maintenance fee. Your team manages listings, plans and pages day to day, using the written editor guide.
Yes. A WordPress Business Website presents one company through its own pages. A directory presents many listings, so it needs search, filters, a map, templates for listings, categories and locations, and a way for owners to submit entries. If you only need pages about your own business, WordPress Business Website is the simpler choice.
Order the Directory Website Build to open a searchable, mapped WordPress directory with your listings loaded and paid submissions tested.

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