Markets · Europe
Websites and SEO for businesses selling across Europe
Selling across Europe means more than one language, more than one currency and visitors who expect consent before tracking. Upmark Labs packages cover each of those as a fixed-price add-on to a website or store build. Start with websites and digital marketing.
Languages and international search
Each extra language is a fixed add-on: Extra Language adds one language on up to eight pages with a language switcher and hreflang tags. International SEO Setup then makes sure Google shows the right version in each country, with a keyword map per market.
Consent, accessibility and online stores
EU visitors expect a consent banner before analytics or ad tags run. Cookie Consent and Privacy Setup adds one with Google Consent Mode v2 and drafts notices for your lawyer to approve.
The European Accessibility Act now applies to many online stores and services sold to EU consumers. Accessibility Audit and Fixes reviews your templates against WCAG 2.2 AA and applies the fixes. Your adviser confirms what applies to you.
Stores selling in several currencies use Multi-Currency Store Setup, with VAT set by VAT and GST Store Setup. The Global Store Launch Bundle puts a Shopify store and all three together.
How ordering works from Europe
Prices are fixed in USD and converted by your bank or card provider when you pay. Running costs are billed to your own accounts by each provider. We work in writing, by email and the portal, so time zones never hold up a reply.
Popular with businesses in Europe
International SEO Setup
Your website set up for up to 3 languages or countries, with correct hreflang tags, market targeting and a keyword map for…
Extra Language
Adds 1 more language on up to 8 pages to any website or store build, with a language switcher and the right…
Cookie Consent and Privacy Setup
Adds a cookie consent banner with Google Consent Mode v2, a cookie scan, and privacy and cookie notice drafts for your lawyer…
Accessibility Audit and Fixes
A WCAG 2.2 AA review of up to 10 page templates on your website, with the fixes applied and an accessibility statement…
Multi-Currency Store Setup
Adds local currencies to your Shopify or WooCommerce store build, so shoppers in the UK, Europe, Australia and the Gulf see prices…
Global Store Launch Bundle
A Shopify store ready to sell abroad from day one: local currencies, cross-border tax settings and international SEO for up to 3…
Questions buyers ask
How many languages can my website have?
As many as you need. Each website or store build covers one language, and each Extra Language add-on adds one more on up to eight pages. You supply the translated text, or AI Website Localization handles translation for you. International SEO Setup covers up to three languages or countries for search.
Can my store show prices in euros and other currencies?
Yes. Multi-Currency Store Setup adds up to five currencies to a Shopify or WooCommerce store, with prices converted automatically or set by hand for each market, a currency switcher and checkout tested in every currency. Your payment provider may charge conversion fees.
Do you handle GDPR for my website?
We set up the technical parts and you keep the legal decisions. Cookie Consent and Privacy Setup adds a consent banner, Google Consent Mode v2 and a cookie scan, and drafts privacy and cookie notices from your answers. Your lawyer reviews and approves them before they go live.
Does the European Accessibility Act affect my online store?
It may. The Act covers many online stores and services sold to EU consumers, with some exemptions for very small businesses. Ask your adviser whether it applies to you. Accessibility Audit and Fixes reviews up to ten page templates against WCAG 2.2 AA and applies the fixes.
Selling in more than one European country?
Pick the build, then add the languages, currencies and consent setup you need. Each part has a fixed price, so you know the total before you order.