Websites, Stores and Search
Generative engine optimization: how to get cited by AI search
What generative engine optimization really is, what the research shows, and a step-by-step plan to get your pages cited by AI search.
SEO
Search Console and Indexing Setup
Google and Bing tools verified, sitemaps submitted and your 20 key pages sent for crawling, so search engines know your site exists.
A new website can sit unnoticed for weeks if search engines are never told it exists, or hit errors when they arrive. Search Console and Indexing Setup puts the basics in place. We verify your whole domain in Google Search Console and Bing Webmaster Tools, check sitemaps and robots.txt, and fix or list indexing problems. Then up to 20 key pages are sent for crawling.
- Google Search Console and Bing Webmaster Tools verified
- Sitemaps and robots.txt checked, corrected and submitted
- Up to 20 key pages requested for indexing
$675
5–15 working days
What it is
Search Console and Indexing Setup is a one-time service for new or relaunched websites. We verify Google Search Console through DNS and Bing Webmaster Tools, check sitemaps and robots.txt, review the page indexing report and make up to 10 fixes on non-WordPress sites. Then we request indexing for up to 20 key pages.
Why businesses buy it
Search Console and Bing Webmaster Tools are free, but setting them up properly is easy to get wrong. A property verified for one version of the domain misses the rest. A sitemap full of old URLs or a stray robots.txt rule can block the pages you care about. This service sets up both tools for your whole domain through DNS, checks what search engines are told and reviews what they report back. Indexing problems are fixed on non-WordPress platforms or listed for your team. Search engines still decide what to index, but they get a clean, clear start.
Problems this solves
Search engines have not noticed your new site
We verify Google Search Console and Bing Webmaster Tools, submit your sitemaps and request indexing for up to 20 key pages.
Nobody knows if Search Console is set up or who owns it
A domain property is verified through DNS under your own account. Bing Webmaster Tools is set up the same way, with you as the owner.
The sitemap or robots.txt is blocking the wrong pages
We check and correct the XML sitemap and robots.txt, then re-test them in Search Console.
Indexing errors sit unread in the reports
We review the page indexing report and list the issues. Up to 10 are fixed on non-WordPress platforms.
A good fit if
Your website is new or relaunched and is not showing up in Google or Bing yet.
Nobody is sure whether Search Console is set up properly, or who owns the account.
You can share domain DNS access and website admin access.
You want your 20 most important pages sent for crawling as soon as the basics are right.
Not the right fit if
You are moving from an old site and need redirects mapped and monitored. See SEO Migration Pack.
Your site is indexed but has many technical problems to fix. See Technical SEO Fix Sprint.
You want a live dashboard of search data for your team. See SEO Reporting Dashboard Setup.
Traffic was healthy and then fell sharply. See Traffic Drop Recovery.
Your site runs on WordPress and needs indexing fixes made. Those are handled by webcare24, our WordPress care brand.
How it works
- You share domain DNS access and website admin access, and name the 20 pages that matter most.
- We verify a Google Search Console domain property through DNS and set up Bing Webmaster Tools, importing your sitemaps.
- We check and correct the XML sitemap and robots.txt, then review the page indexing report and list the issues.
- Up to 10 indexing fixes are made on non-WordPress platforms, and fixed pages are re-tested in Search Console.
- Your 20 key pages are requested for indexing, IndexNow is set up where your platform supports it, and a short written report explains what was done.
What you provide within 72 hours
Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.
- Domain DNS access, by invite or a key you control.
- Website admin access, shared by invite.
- The 20 pages that matter most to your business.
- One person who reads the report and answers any questions.
The 72-hour rule. Send everything on your checklist, including access, within 72 hours of ordering so your build starts on time.
Timeline
Start
Order placed. DNS and website access and your 20 key pages are due within 72 hours.
Week 1
Search Console domain property and Bing Webmaster Tools verified.
Week 1
XML sitemap and robots.txt checked, corrected and submitted.
Week 1
Page indexing report reviewed, and up to 10 fixes made or listed.
Go-live
Key pages requested for indexing, IndexNow set up where supported, and the short written report sent.
After delivery
Both tools stay in your accounts, and the report explains which warnings to watch.
| Option | Delivery time | Price |
|---|---|---|
| Standard | 5–15 working days | $675 |
What you receive at handover
- A Search Console domain property verified through DNS
- Bing Webmaster Tools verified, with sitemaps imported
- A checked and corrected XML sitemap and robots.txt
- An indexing issue list and up to 10 fixes on non-WordPress platforms
- Up to 20 key pages requested for indexing, plus IndexNow where supported
- A short written report on what was done
Expected benefits and how to measure them
- Helps search engines find and crawl your key pages
- Keeps your search data in accounts you own
- Gives you a clear view of indexing problems as they appear
- Indexed pages
- Track indexed and not indexed pages in Search Console's pages report each week.
- Key pages
- Use URL inspection in Search Console to check whether each of the 20 key pages is indexed.
- Impressions
- Watch total impressions in Search Console and Bing Webmaster Tools over the following months.
Before you start: Note how many of your pages Google shows today, and keep the issue list from the setup report as your starting point.
These are things to track, not promised results. Outcomes depend on your data, your team and your market.
Running costs
There are no running costs. Google Search Console, Bing Webmaster Tools and IndexNow are free to use, and both accounts stay in your name.
Ask about running costsCustom requirements
Add a note at checkout if you need something specific. If it fits within the Scope Card it is simply included. If it goes beyond it, you get a written Change Quote within two working days, and that work starts only once you accept it, with its time added to your delivery date.
Request a custom versionKeep it running
This is a one-time setup, so there is no ongoing fee. Search Console keeps reporting after we finish, and the report explains which warnings matter. On WordPress, webcare24, our WordPress care brand, handles fixes. For monthly checks of crawling and indexing, SEO Essentials picks up from here.
How this compares
| Do it yourself | Hire a traditional agency | Upmark Labs | |
|---|---|---|---|
| Verification | Often one URL version, verified by a plugin | Set up if it is in the brief | Whole domain verified through DNS, plus Bing |
| Sitemaps | Auto-generated and rarely checked | Varies by team | Sitemap and robots.txt checked, corrected and submitted |
| Indexing issues | A report you have to interpret | Listed in an audit | Up to 10 fixes made, with the rest listed for your team |
| Cost | Free tools plus your time learning them | Often part of a larger retainer | One small fixed price for the full setup |
Questions about this product
How long does it take Google to index a new website?
It varies, and Google decides. Some pages are picked up quickly, others take weeks, and some are never indexed if Google sees little value in them. Verifying Search Console, submitting a clean sitemap and requesting indexing for key pages gives search engines a clear start. It does not force indexing, and nobody can.
Why verify Search Console through DNS instead of a tag?
Because a DNS-verified domain property covers your whole domain. That includes every subdomain and both the http and https versions. A tag or file covers only one version, and it can break when the site changes. DNS verification stays in place through redesigns, as long as the DNS record is kept.
Do I need Bing Webmaster Tools as well as Google Search Console?
Yes, it is worth having. Bing's index also feeds some other search tools and assistants, and Bing Webmaster Tools shows how Bing crawls your site. We verify it and import your sitemaps as part of the setup. IndexNow, where your platform supports it, also tells Bing and other engines about new pages quickly.
Can you guarantee my pages will appear in Google?
No. Search engines decide what to index and show. This setup makes sure they can find your pages, are not blocked by robots.txt or a faulty sitemap, and are told about the 20 pages that matter most. If pages stay unindexed, the issue list explains the likely reasons and what to do next.
Does the indexing setup include fixes on WordPress sites?
No. On WordPress, the setup still verifies both tools, checks the sitemap and robots.txt, reviews the indexing report and requests indexing for key pages. The fixes themselves are handled by webcare24, our WordPress care brand. On Shopify, Webflow, Framer, HubSpot and other platforms, we make up to 10 fixes ourselves.
What is IndexNow and will my site use it?
IndexNow is a simple way to tell search engines such as Bing when pages are added or changed. We set it up where your platform supports it. Google does not use IndexNow, so Google is covered by Search Console and your sitemap instead. The report says whether IndexNow is active on your site.
Who owns the Search Console account after setup?
You do. The Search Console and Bing Webmaster Tools properties are set up under your own accounts, with you as the owner. We are added as users only while we work, and you can remove us once the report is delivered. That way your search data stays with you, whoever looks after the site later.
Guides on this topic
All guides Tell search engines your site is ready
Order Search Console and Indexing Setup to get Google and Bing verified, sitemaps cleaned and submitted, and your 20 key pages sent for crawling.
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