Websites, Stores and Search
Generative engine optimization: how to get cited by AI search
What generative engine optimization really is, what the research shows, and a step-by-step plan to get your pages cited by AI search.
AI Search Visibility
AI Search Fix Pack
Ten key pages rewritten and marked up so AI assistants can read them, understand you and describe you accurately.
Buyers now ask AI assistants for recommendations, and those tools can only describe what they understand. If your key pages bury answers or lack clear structure, the assistant may skip you or get details wrong. AI Search Fix Pack improves 10 key pages. We rewrite them to answer first, add schema and FAQ blocks, and check AI crawlers can reach and read your pages.
- 10 key pages rewritten to answer buyer questions first
- Schema markup that labels your key facts clearly
- AI crawler access and server-rendered HTML checked
$2,275
15–25 working days
What it is
AI Search Fix Pack is a one-time project that improves 10 key pages for AI assistants such as ChatGPT, Gemini and Perplexity. We rewrite each page to answer buyer questions first, add schema where it fits and build FAQ blocks from real questions. We also check that AI crawlers can reach your pages and read them without JavaScript.
Why businesses buy it
Audits often show that AI assistants describe a business vaguely or get facts wrong. Knowing that is useful, but the fix sits in the pages themselves. They need clearer answers, better structure and markup that machines can read. Making those changes carefully takes time, because accuracy matters more than volume. This pack covers your 10 most important pages, with every change checked before it goes live and logged afterwards. AI tools still decide what they say, so the pack improves your chances rather than promising mentions.
Problems this solves
AI assistants describe your business vaguely or get facts wrong
We rewrite 10 key pages to answer buyer questions first, in plain terms. Schema markup labels who you are and what you offer, following normal search best practice.
AI crawlers may be blocked from reading your site
We check whether AI crawlers can reach your site and whether key text is in the HTML your server sends. Access issues are fixed in your CMS, and every change is logged.
Your pages bury the answers buyers actually ask for
FAQ blocks are built from real buyer questions on each of the 10 pages. Answers sit where people and AI tools can find them quickly.
Nobody can tell what was changed on the pages or why
A before-and-after change log records every edit, and a written handover report explains it. Schema is validated and each change is checked for accuracy before going live.
A good fit if
AI assistants describe your business vaguely, wrongly or not at all when buyers ask about your field.
You have had an AI Search Visibility Audit, or similar findings, and want the page fixes made.
Your most important pages bury the answer under long introductions or marketing language.
Your site runs on a platform such as WordPress, Shopify or Webflow, and we can be given editor access.
Not the right fit if
You want to know first how AI assistants describe you today. See AI Search Visibility Audit.
You want your AI visibility tracked every month with ongoing page improvements. See AI Search Visibility Monitor.
Your pages have broken redirects, canonicals or indexing problems. See Technical SEO Fix Sprint.
You need new website copy written from scratch rather than existing pages improved. See Website Copywriting.
How it works
- We agree the 10 pages and the buyer questions each one should answer, using your audit if you have one.
- Each page is rewritten so the direct answer comes first, with clear facts about who you are and what you offer.
- We add schema and entity markup where it fits, following normal search best practice. No special AI markup is needed or sold.
- FAQ blocks built from real buyer questions are added to each page, and every change is checked for accuracy.
- We check AI crawler access and whether key text is in the HTML your server sends. Access blocks are fixed, script-only content is flagged, and you get a change log.
What you provide within 72 hours
Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.
- Editor access to your website, added as a user you can remove later.
- Access to Google Search Console, shared by invite.
- Your services, markets and the questions buyers ask before they choose you.
- One person who approves page changes before they go live.
The 72-hour rule. Send everything on your checklist, including access, within 72 hours of ordering so your build starts on time.
Timeline
Start
Order placed. Access, services and buyer questions are due within 72 hours.
Week 1
Ten pages and their buyer questions agreed with you.
Weeks 1–2
Answer-first rewrites drafted and sent for approval.
Weeks 2–3
Schema, entity markup and FAQ blocks added and validated.
Final days
AI crawler access checked, change log and written handover report delivered.
After delivery
14 days of support for questions about the changes.
| Option | Delivery time | Price |
|---|---|---|
| Standard | 15–25 working days | $2,275 |
What you receive at handover
- A page and question selection for 10 pages
- Answer-first rewrites on 10 pages
- Schema and entity markup and FAQ blocks on the same 10 pages
- An AI crawler access and server-rendered HTML check, with access fixes applied
- A before-and-after change log and a written handover report
- A post-launch support period
Expected benefits and how to measure them
- Can help AI assistants describe your business more accurately
- Makes key pages clearer for human visitors as well
- Helps make sure AI crawlers are not blocked from your content
- AI answer accuracy
- Ask ChatGPT, Gemini and Perplexity the same set of buyer questions before work starts and a month after. Compare the answers.
- Clicks to the 10 pages
- Compare Search Console clicks to the rewritten pages before and after the changes.
- AI referral visits
- Check your analytics referral report for visits from AI tools month by month.
Before you start: Save screenshots of what the main AI assistants say about your business today. Record current clicks to the 10 chosen pages.
These are things to track, not promised results. Outcomes depend on your data, your team and your market.
Running costs
There are no running costs. The changes are made inside your existing website, and you do not need to buy any AI or SEO tools to keep them in place.
Ask about running costsCustom requirements
Add a note at checkout if you need something specific. If it fits within the Scope Card it is simply included. If it goes beyond it, you get a written Change Quote within two working days, and that work starts only once you accept it, with its time added to your delivery date.
Request a custom versionKeep it running
This is a one-time project, so there is no ongoing fee. The rewrites, markup and change log stay with your site. AI assistants change how they gather and present answers, so AI Search Visibility Monitor can track what they say about you each month if you want ongoing watch.
How this compares
| Do it yourself | Hire a traditional agency | Upmark Labs | |
|---|---|---|---|
| Cost | Your time plus AI and schema tools | Often bundled into a larger retainer | One fixed price shown before you buy |
| Pages | Whatever you find time to edit | Agreed in a proposal | 10 key pages rewritten and marked up |
| Accuracy | AI-written changes may go unchecked | Depends on the team | Every change checked for accuracy before it goes live |
| Crawler access | Rarely checked | Sometimes reviewed | Checked and fixed in robots.txt and site settings |
Questions about this product
Will ChatGPT or Perplexity start recommending my business after the fixes?
No one can promise that. Each AI assistant decides what to say, and their methods change often. The fix pack makes your key pages clearer, better structured and easier for those tools to read and cite. That improves your chances of being described accurately, but mentions and citations stay outside anyone's direct control.
What does an answer-first rewrite mean?
It means the page opens with a clear, direct answer to the question a buyer is asking. Supporting detail, examples and proof follow underneath. Many pages start with long introductions, which makes them harder for people and AI tools to use. We keep your voice and facts, and you approve every rewrite before it goes live.
What is entity markup, and why does it matter for AI search?
It is structured data that labels who your business is, what you offer and how your pages relate. Search engines use it to understand pages, and other tools that read your site may too. It is not a special AI ranking lever, and Google says normal search best practice applies. We add it where it fits and validate every page.
Do I need the AI Search Visibility Audit first?
No, but it helps. If you have the audit, we use its findings to choose the 10 pages and questions. If not, we agree them with you based on your services and what buyers ask. Either way, you approve the page list before any rewriting starts, so the work targets what matters most.
Will the rewrites hurt my existing Google rankings?
They are designed not to. We keep your URLs, preserve important keywords and only remove filler, not substance. Clear, well-structured pages usually suit search engines as well as AI tools. Every change is logged, so if anything needs adjusting during the support period, we can see exactly what changed and where.
What happens after the AI Search Fix Pack is delivered?
You keep every change and the change log, and get 14 days of support for questions. You can remove our editor access straight away. If you want to watch how AI assistants describe you over time, AI Search Visibility Monitor tracks buyer questions monthly and improves more pages each month.
Why check the server-rendered HTML of my pages?
Because many AI crawlers do not run JavaScript. If key text, prices or FAQs only appear after scripts run, those crawlers may see an almost empty page. We check the HTML your server sends for each of the 10 pages and flag anything missing. Changing how your site renders pages is quoted separately if it needs developer work.
Guides on this topic
All guides Make your key pages easy for AI to read
Order the AI Search Fix Pack and have 10 key pages rewritten answer-first, marked up and checked for AI crawler access.
Works well with
AI Search Visibility
AI Search Visibility Monitor
Monthly tracking of how AI assistants talk about your business, with 4 page improvements a month to help you get cited and…
AI Search Visibility
AI Search Visibility Audit
Find out how ChatGPT, Gemini and Perplexity describe your business, where competitors are named instead of you, and what to fix first.