Repurposing & Localization
AI Video Localization
A finished video gets dubbed audio, translated on-screen text and adjusted references together, ready for a new market.
A video that works at home can fall flat abroad, even when the words are translated well. This build adapts a finished video for a new market in one pass: dubbed audio, translated on-screen text, and changes to references, examples or imagery that would not land with that audience. The pacing and structure stay intact, and you approve every change before release.
- Dubbed audio and translated on-screen text in one pass
- Local references and examples adjusted for the new market
- Original pacing and structure kept intact
$9,000
20–30 working days
Optional maintenance $450/mo
What it is
AI Video Localization is a build that adapts a finished video for a new market, dubbing the audio, translating on-screen text, and adjusting references that would not land with that audience, in one pass. The pacing and structure stay the same, and a named reviewer approves each video before release.
Why businesses buy it
Entering a new market with video usually means hiring a translator, a voice actor and an editor, then coordinating all three. Skipping that work and using subtitles alone often leaves content feeling foreign. This build handles the whole adaptation as one repeatable pipeline, so you can launch in a new market with videos that feel made for it. The scope is written before you order, listing the adaptations, formats and review step, so you know exactly what changes and what stays the same.
Problems this solves
Videos made for one market fall flat in another
The pipeline dubs the audio, translates on-screen text and adjusts references that would not land with the new audience. Pacing and structure stay the same, all in one pass.
Re-shooting videos for each new country is too costly
Your finished video is adapted rather than re-filmed. Dubbing, translated graphics and cultural adjustments happen together, so the original can be reused in a new market.
Translated videos still show the old language on screen
On-screen text is translated along with the audio, so titles, labels and graphics match the language being spoken. Viewers do not see a mix of two languages.
Local teams worry about awkward or wrong localized versions
A named reviewer approves each localized video before release. Your brand profile and reference examples guide the output, and approved files go to one destination.
A good fit if
You have a finished video that works in one market and want it to land in another, not just be understood there.
You need dubbed audio, translated on-screen text and references adjusted together, in one pass, rather than three separate jobs.
You already know the target market and language, and have the original video and script ready to send.
A named person should review the localized cut before it goes out under your brand in the new market.
Not the right fit if
You only need the audio and captions translated, without dubbing or cultural adjustment. See AI Video Translation, at a lower price for that narrower job.
You only need captions in the video's original language. See AI Captioning, the first tier in this family.
You need an existing long recording cut into shorter clips, not adapted for a new market. See AI Video Repurposing.
Your source is specifically a webinar you want repurposed into clips and a summary. See AI Webinar Repurposing.
You need new video produced for the new market, not an existing one adapted. See AI Video Content Engine.
How it works
- We agree the target market, language and any references, such as currency, imagery or examples, that need adjusting for that audience.
- You send the original video, script and brand assets, along with any reference examples of localized work you like.
- The audio is dubbed, on-screen text is translated, and flagged references are swapped for versions that fit the new market, with your fonts, colors, intro and outro kept consistent.
- The person you named reviews the batch of 25 sample outputs and approves, rejects or requests a change to the dub, text or a reference.
- The localized video is delivered to your destination, ready to publish under your brand in the new market.
What you provide within 72 hours
Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.
- Your brand guidelines and tone-of-voice examples.
- Ten to twenty reference examples showing localized work you like.
- Access to the destination the finished video should reach, such as your CMS or drive.
- The original video, script and target market and language to start with.
- The name of the person who approves each batch.
- Admin access and API keys for every connected system, shared by adding our team as a user or creating a key you control, never by email.
- Your business information (company basics, hours and brand voice), shared during intake.
- One decision-maker on your side who can approve the outputs and sign off on launch.
- An API key for your own AI model account (for example OpenAI or Google Gemini), created for this build with a spending limit.
The 72-hour rule. Send everything on your checklist, including access, within 72 hours of ordering so your build starts on time.
Timeline
Start
Intake verified and your target market, language and reference adjustments agreed.
Weeks 1–2
The pipeline dubs the audio, translates on-screen text and swaps flagged references on a first batch.
Week 3
Your destination is connected and brand rules are checked against the localized cut.
Weeks 3–4
25 sample localized outputs delivered for your review.
Week 4
Your review and two rounds of changes to the dub, text or references.
Go-live
Live, handover report sent, and support starts.
| Option | Delivery time | Price |
|---|---|---|
| Standard | 20–30 working days | $9,000 |
| Express | 15–25 working days | $10,350 |
| Rush | 10–20 working days | $11,700 |
What you receive at handover
- A localization pipeline that dubs audio, translates on-screen text and adapts references
- Your brand profile and reference examples set in the prompt and guardrail configuration
- Up to three output formats delivered to one destination, with a reviewer approval step
- A test report on sample localized videos you reviewed and approved
- An admin guide, a written handover report and 30 days of post-launch support
Expected benefits and how to measure them
- A video that works at home can be reused in a new market.
- Local viewers can follow content that feels made for them.
- Your team can enter a market without commissioning new footage.
- Watch time in the target market
- Using your video analytics, compare average view duration for localized versions with the original in that region.
- Localized videos released
- Count approved localized videos per month in the destination folder or CMS.
- Reviewer corrections per video
- Log the changes the reviewer asks for on each video and follow the trend over time.
Before you start: Note how you serve the target market today, if at all, and the views you get there. Record what a localized version currently costs or involves.
These are things to track, not promised results. Outcomes depend on your data, your team and your market.
Running costs
The build price is one-time. Running it is paid in your own accounts, roughly $20 to $150 a month in AI model and media-generation usage, depending on how many videos you localize. Your dubbing or video platform plan comes on top. Per-minute dubbing and voice fees on that plan can cost more than the usage itself at volume.
AI usage during the build and testing is billed the same way, so every provider account, including your CMS and hosting tools, stays in your name.
Ask about running costsCustom requirements
If you need something outside the Scope Card, add a note at checkout. You get a written Change Quote, and that work only starts once you accept it. Larger or bespoke projects go through the Custom AI request form instead.
Request a custom versionKeep it running
Monthly maintenance covers monitoring, fixes, updates, a monthly health report and change hours for work such as an updated reference or a new market added. It starts after the 30 days of included support and can be cancelled any month.
$450/mo (5% of the build price a month, includes 4 change hours)
Optional. Starts after the post-launch support period. Cancel any month.
How maintenance worksHow this compares
| Do it yourself with a SaaS tool | Hire a custom agency | Upmark Labs | |
|---|---|---|---|
| Price | A dubbing tool charges monthly per minute processed | A localization agency quotes per market added | Ours is one fixed price, shown on this page before you buy |
| Adaptation | A dubbing tool handles audio only, text and references stay unchanged | An agency treats dubbing, text and cultural review as separate jobs | Ours adapts audio, on-screen text and references together |
| Delivery | A dubbing tool works immediately but review is yours to do | An agency localization project usually runs several weeks | Ours has a fixed delivery time shown before you buy, with faster options |
| Review | A dubbing tool exports whatever the model produces | An agency build depends on what was agreed | Ours holds every batch for your named reviewer before it publishes |
Questions about this product
How much does AI Video Localization cost?
The price and delivery panel on this page shows one fixed build price for each delivery speed. It covers the full Scope Card: one localization pipeline with dubbing, on-screen text translation and agreed reference changes, up to three output formats, one destination, review before release and 30 days of support after launch.
What is included in AI Video Localization beyond translation?
Dubbed audio, translated on-screen text, and adjustments to references, such as currency, imagery or examples, that would not land with the new market's audience, all delivered together in one pass. That fuller adaptation is what separates it from a translation-only job, which only covers the words.
What does AI Video Localization cost to run each month?
Typically $20 to $150 a month in AI model and media-generation usage, billed in your own accounts, moving with how many videos you localize. You see every charge on your own provider bill, since nothing runs through us and every account, including your CMS or hosting tools, stays in your name. Your dubbing platform plan and its per-minute fees come on top.
Does AI Video Localization change the visuals of the original video?
Only where a reference, such as an image, a price shown on screen or a cultural example, is flagged as not fitting the new market and agreed with you during intake. The pacing and structure of the original video stay the same, so it still looks and feels like the same production.
What do we need to provide before AI Video Localization can launch?
We need your brand guidelines, ten to twenty reference examples, the original video and its script, the target market and language, and a list of any on-screen text or images you already know will need changing. You also name a reviewer, ideally someone who knows the new market, to approve each video.
Why choose AI Video Localization over AI Video Translation?
Choose Localization when the video needs to feel native to the new market. It is the top of three tiers. AI Captioning adds captions in the original language. AI Video Translation translates the words without cultural changes. AI Video Localization dubs the voice, translates on-screen text and adjusts references that would not land.
Can we add a second target market later?
Yes, adapting an existing video for a new market fits inside the monthly change hours in maintenance for smaller updates. A full new-market localization job is quoted as an add-on, priced before it starts. For either, share the original video, script and the target market and language. Maintenance can be cancelled any month.
Make your video feel native to the market you're entering.
Order AI Video Localization today and it goes live on a fixed delivery date. The scope above is exactly what you get, in writing, before you pay.
Works well with
Repurposing & Localization
AI Video Translation
Translates video transcripts and captions into target languages.
Repurposing & Localization
AI Webinar Repurposing
Turns webinars into clips, articles and social posts.