What is an AI agent? A plain-English guide for business owners
What an AI agent is, how it works, where it helps a small business, the risks, and a 7-point check to see if you are ready for one.
Test one AI idea on your own data with a working prototype, measured results and a clear go or no-go.
An AI idea can look promising in a demo and still fail on your real documents. AI Proof-of-Concept Sprint finds out before you pay for a full build. We prototype one workflow, test it on your records against cases you agree, and report accuracy, speed and cost per run. You get a go or no-go call and a fixed build quote, with the sprint fee credited if you proceed.

AI Proof-of-Concept Sprint is a short, fixed-scope test of one AI use case on your data. We build a working prototype for 1 workflow with a simple web interface, test it on up to 100 of your records against 30 agreed cases, and report accuracy, speed and cost per run.
Full AI builds are a real commitment, and the biggest risk is that the idea does not work on your data. Messy documents, edge cases and unclear rules show up only when you test. This sprint tests early. You define what a correct answer is, and we score the prototype against it on 30 agreed cases. The results report shows real failures as well as successes. If the numbers are good, you get a fixed quote for the build, and the sprint fee is credited if you order within 30 days. If not, you have avoided paying for a build that would not work.
A working prototype for one workflow is tested on up to 100 of your own records. You see how it handles real documents, not a polished demo.
The results report measures accuracy, speed and cost per run across 30 agreed cases. It includes failure examples, so you see exactly where the prototype struggles.
You get a go or no-go recommendation and a fixed quote and timeline for the build. The sprint fee is credited against a build ordered within 30 days.
Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.
| Option | Delivery time | Price |
|---|---|---|
| Standard | 10–20 working days | $4,925 |
Before you start: Time how long a person takes on the task today and note how often mistakes happen. Record the monthly volume for the task.
These are things to track, not promised results. Outcomes depend on your data, your team and your market.
Model usage up to $50 during the sprint is included. If testing uses more than that, the extra is billed at cost. There are no running costs after the sprint, because the prototype is a test, not a live system.
Ask about running costsAdd a note at checkout if you need something specific. If it fits within the Scope Card it is simply included. If it goes beyond it, you get a written Change Quote within two working days, and that work starts only once you accept it, with its time added to your delivery date.
Request a custom versionThe prototype is for testing, not for live use, so there is nothing to maintain. If the results are good, the fixed quote covers the production build. The sprint fee is credited against that build when it is ordered within 30 days. Maintenance options are then set out with the build.
| Do it yourself | Hire a traditional agency | Upmark Labs | |
|---|---|---|---|
| Cost | Trial accounts, plus weeks of your team's time | A paid discovery phase, often before any code is written | One fixed price, credited against a build ordered within 30 days |
| What you get | A demo on sample data | Slides and a proposal | A working prototype tested on your own records |
| Proof | It looked right on a few examples | Depends on the team | 30 agreed cases scored against your definition of correct |
| Running cost | Unknown until you scale | Estimated in the proposal | Measured cost per run in the results report |
| Decision | Made on gut feel | Often assumes you continue | A go or no-go recommendation and a fixed build quote |
Ones where an AI reads, sorts, extracts or answers from your own information. Common examples are pulling fields from documents, classifying requests or answering questions from a knowledge base. The sprint tests one workflow on up to 100 records. If your idea needs many systems connected at once, we may suggest a Discovery Sprint first.
It is credited against the build. If you order the production build within 30 days of the sprint, the full sprint fee comes off the fixed build quote. If you decide not to proceed, or wait longer than 30 days, the sprint stands as a paid test, and you keep the results report.
Then the recommendation is no-go, and that is a useful result. The report shows where it failed, with examples, so you can see whether better data or a narrower task might help. You avoid paying for a build that would not work. There is no obligation to buy anything after the sprint.
Access stays narrow. You share up to 100 records, anonymized where needed, and read-only access to one data source by invite or a key you control. Records are sent to the AI model provider used for the prototype, so anonymize anything sensitive before sharing. You can remove our access when the sprint ends.
Yes, up to $50 of model usage is included. If testing needs more than $50, the extra is billed at cost. Most of the spend comes from running the 30 test cases and tuning the prototype. After the sprint there are no running costs, because the prototype is not a live system.
No. The prototype is built to test whether the idea works, not to run live. Production needs security hardening, proper integrations, monitoring and support, which are part of the build. The fixed quote you receive covers that work, and the 30 agreed test cases give the build a ready-made check.
Against your own definition of a correct answer. In the kick-off questionnaire we agree what correct means, then build 30 test cases from your records. The prototype runs every case, and each answer is scored. The report gives the accuracy rate, typical speed and cost per run, and shows examples of the cases it got wrong.
Order the AI Proof-of-Concept Sprint for a working prototype tested on your own data, honest results and a fixed quote for the build.

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